by JUSTADDSUGAR
The Performance Brain for Creative Production
AI-powered social media and creative analytics that ranks, analyzes, and learns from your ad performance — so every new brief is data-informed.
Sign inEverything your creative team needs
From data ingestion to AI-powered learnings — sugarLENS closes the loop between performance data and creative production.
AI Vision Analysis
AI watches your strongest and weakest videos and writes the why — hooks, pacing, composition, CTA placement — so every learning is grounded in what's actually on screen.
Smart Rankings
Every creative is ranked by the KPI its campaign actually optimizes for — watch time for awareness, CPC for traffic, CPO for performance — with spend floors that keep low-volume noise out of your top 10.
Multi-Platform Insights
Meta, YouTube, TikTok and more with one set of definitions — from portfolio totals down to countries, placements and demographics, with paid and organic side by side.
Creative Learnings
Do-and-avoid patterns distilled from proven winners and losers — every recommendation cites the ads it came from — flowing straight into the briefs for your next production.
Performance Brain
The always-on layer: KPI forecasts, anomaly alerts with AI-written investigations, monthly digests — and a chat assistant whose answers match the dashboard, number for number.
Portfolio → Account Drill-Down
From the whole portfolio to one brand, one campaign, one single creative — creator deep-dives, period comparison, grouped variants — and your filters travel with you through every level.
From ads to intelligence
STEP 01 — Ingest
Performance data flows in daily from Meta, YouTube, TikTok and more — and is checked against the ad managers, so your numbers here are the numbers there.
STEP 02 — Rank
Every creative is scored on its campaign's true KPI — awareness by watch time, traffic by CPC, performance by CPO — with floors against low-spend noise.
STEP 03 — Analyze
AI vision examines the 10 best and 10 worst videos and writes the why for each — what works, what fails, what to replicate.
STEP 04 — Learn
Patterns become do-and-avoid learnings and forecasts that flow straight into planning and the next round of creative.
Explore the live dashboard
This is the real sugarLENS running right here on the page, loaded with demo data. Click in, filter, drill down — nothing to install.
Frequently asked questions
What is sugarLENS?
sugarLENS is a social media and creative analytics platform by JUSTADDSUGAR. It unifies paid advertising data from Meta, YouTube, TikTok and more in one dashboard, ranks every ad creative by performance, and uses AI vision to explain why creatives win or fail.
What is creative performance analytics?
Creative analytics measures advertising performance at the level of the individual creative instead of just the campaign: hooks, composition styles, and formats. sugarLENS turns those patterns into actionable do-and-avoid learnings for your next brief.
Which platforms does sugarLENS support?
Meta (Facebook and Instagram), YouTube via Google Ads, and TikTok — with spend, impressions, CTR, CPC, watch time, and conversions unified in one cross-platform view. Additional platforms are possible on request.
Who is sugarLENS for?
Brands and agency teams running paid social ads who want creative-level answers, not just campaign metrics. Plans start with Enterprise Basic (from €699/month billed yearly); Enterprise Pro adds Creative Deep Dive, AI Insights, and forecasting.
How is sugarLENS different from classic social media analytics tools?
Classic tools count likes and followers on organic channels. sugarLENS focuses on paid advertising and the creative itself: AI vision analyzes your best and worst ads, and the learnings flow straight back into creative production.